Herry Hudrasyah, M.A., Drs.

[fusion_builder_container hundred_percent=”no” hundred_percent_height=”no” hundred_percent_height_scroll=”no” hundred_percent_height_center_content=”yes” equal_height_columns=”no” menu_anchor=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”center center” background_repeat=”no-repeat” fade=”no” background_parallax=”none” enable_mobile=”no” parallax_speed=”0.3″ video_mp4=”” video_webm=”” video_ogv=”” video_url=”” video_aspect_ratio=”16:9″ video_loop=”yes” video_mute=”yes” video_preview_image=”” border_size=”0″ border_color=”” border_style=”solid” margin_top=”” margin_bottom=”” padding_top=”” padding_right=”140px” padding_bottom=”” padding_left=”140px”][fusion_builder_row][fusion_builder_column type=”1_3″ layout=”1_3″ spacing=”” center_content=”no” link=”” target=”_self” min_height=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”” id=”” background_color=”” background_image=”” background_position=”left top” background_repeat=”no-repeat” hover_type=”none” border_size=”0″ border_color=”” border_style=”solid” border_position=”all” padding=”” dimension_margin=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=”” last=”no”][fusion_imageframe image_id=”685″ style_type=”none” stylecolor=”” hover_type=”none” bordersize=”” bordercolor=”” borderradius=”” align=”center” lightbox=”no” gallery_id=”” lightbox_image=”” alt=”” link=”” linktarget=”_self” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”profile-photo” id=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]https://fhstd.com/sbm/wp-content/uploads/2018/07/SAM0106_Fotor-web.jpg[/fusion_imageframe][fusion_content_boxes layout=”icon-with-title” columns=”1″ title_size=”” title_color=”” body_color=”” backgroundcolor=”” icon=”” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”” icon_circle=”” icon_circle_radius=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” icon_size=”” icon_hover_type=”” hover_accent_color=”” image=”” image_width=”” image_height=”” link_type=”” link_area=”” link_target=”” icon_align=”left” animation_type=”” animation_delay=”” animation_offset=”” animation_direction=”left” animation_speed=”0.3″ margin_top=”” margin_bottom=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”boxed-content-profile” id=””][fusion_content_box title=”Research Areas” backgroundcolor=”” icon=”” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” image=”” image_width=”35″ image_height=”35″ link=”” linktext=”Read More” link_target=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]- Visual communication design
– Promotion & media planning
– Packaging design management
– Servicescape management
– Branding strategy
– Marketing strategy
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– Branding Management
– Emotional Branding
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Herry Hudrasyah, M.A., Drs.

Assistant Professor
herryhud@sbm-itb.ac.id | 022 2531923 ext.2518

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Alumnus of Musashino Art University, Tokyo, Japan in Visual Communication Design in 1998, earned a Bachelor’s degree in the same field from the Faculty of Art and Design, Bandung Institute of Technology in 1985.

His research interests are in Marketing, Visual Communication, Promotion & Media Planning, and Packaging Design.

[/fusion_content_box][/fusion_content_boxes][fusion_content_boxes layout=”icon-with-title” columns=”1″ title_size=”” title_color=”” body_color=”” backgroundcolor=”” icon=”” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”” icon_circle=”” icon_circle_radius=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” icon_size=”” icon_hover_type=”” hover_accent_color=”” image=”” image_width=”” image_height=”” link_type=”” link_area=”” link_target=”” icon_align=”left” animation_type=”” animation_delay=”” animation_offset=”” animation_direction=”left” animation_speed=”0.3″ margin_top=”” margin_bottom=”” hide_on_mobile=”small-visibility,medium-visibility,large-visibility” class=”boxed-content-profile” id=””][fusion_content_box title=”Academic Degree” backgroundcolor=”” icon=”” iconflip=”” iconrotate=”” iconspin=”no” iconcolor=”” circlecolor=”” circlebordersize=”” circlebordercolor=”” outercirclebordersize=”” outercirclebordercolor=”” image=”” image_width=”35″ image_height=”35″ link=”” linktext=”Read More” link_target=”” animation_type=”” animation_direction=”left” animation_speed=”0.3″ animation_offset=””]

Master of Visual Communication Design, Musashino Art University (Japan), 1998
Bachelor in Visual Communication Design, Bandung Institute of Technology (ITB) (Indonesia), 1985

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The Influence of Service Quality Dimensions on Customer Satisfaction and Customer Loyalty in PT JNE North Bandung Area
FS Quddus, H Hudrasyah. (2014). Journal of Business and Management 3 (5), 546-556

Media Indonesia Marketing Strategy to Incrase Their Gen Y Readers
A Asril, H Hudrasyah. (2013). Indonesian Journal of Business Administration 2 (8), 890-898

Studies on Customer Attractiveness and Customer Purchase Intention to “LCDC” Vehicles Made in Indonesia
H Hudrasyah. (2016). Progress and Communication in Sciences 2 (2), 39-46

Analyze The Role of Tourist Motivation Toward Satisfaction and Identification The Push and Pull Motivational Factors Among Bandung Tourist
Rizky Yudistira Mandala and Herry Hudrasyah. (2016). Journal of Business and Management Vol. 5, No. 4, 2016: 518-529

Research Perceiving on Poster as Communication Media, Perceiving of College Students at School of Business & Management in Switzerland (Western Culture) vs Indonesia (Eastern Culture)
H Hudrasyah, H Yarmanto, S Soekarno . (2016). Thriving in a New World Economy, 118-118

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