The learning process consists of several learning stages with specialized competencies designed for each stage. The first stage is aimed to broaden the students’ spectrum in thinking from the very scientific spectrum until they are prepared for team work and strive really hard to face difficult challenges. The second stage introduces students to multicultural settings and provides experience in doing business in Asian context. The international experience is the core of the third stage, as students learn in partner universities across Europe and Asia.


Introducing the diversed world community! You are encouraged to be open-minded and to respect diversity in your immediate community, followed by your community at large. The emphasis is on such soft skills as teamwork, articulation in expressing ideas, and the capacity to view the world from the standpoint of distinct cultures. Below is what you would do as a freshman:

Introduction to Undergrad Program

Prior to the course work, you will attend a session covering the standard of conduct and ethics expected, curriculum, and teaching methods employed. Since the methods used will be new to most students, all of you will be fully explained. Additionally, you are informed about the study techniques promoted at SBM ITB, which will help you to achieve the academic excellence.

Orientation Program

You meet at a predetermined venue over a period of two days, during which qualified psychologists train you to regard yourself as a highly potential individual.

Two days spent at the program also give you the opportunity to get to know each other. Once this short program is completed, classes will start without further initiation, by either the school or the students.

Fun and Enchanting, it would be!

Management Practice

Each group is given an assignment to arrange a performance, as a test of students’ managerial abilities. The arrangement of any public meeting, whether it is a seminar or a conference, requires the use of the whole range of management skills, and for the stage performance the group members will act both as performers and as event organizers. As performers, they are responsible for decisions about the script, the rehearsals, the scenery, and, in fact, all other matters up to and including the on-stage performance. As event organizers, they run all the necessary managerial functions, such as publicity, budgeting, logistics, staffing, etc.

Three-credit-hours coursework in the 2nd semester culminating in a stage performance held for the public. The performance itself is called Opera and Drama Inspired by SBM for Charity (ODDISEY).

Field Trip

Let’s go Down to Earth!
Students visit a rural area and conduct a three-day survey. Themes vary from village life to ecological problems. The students, who are required to work in groups, observe the way of life of the local people and the daily problems that they face.

Each group must then produce a report detailing what they have discovered, and make recommendations on how to resolve a particular problem faced by the community. In this way, they become familiar with research methods early in the program. They also learn the importance of effective communication and good teamwork.

Sports: Healthy body = Healthy Mind!

Sports are part of the main curriculum. The school determines that students should take regular exercise to maintain a healthy body. This ensures that the mind is alert and able to absorb the class material.


Word your ideas to be heard!

Students would be trained in communication at all aspects. Discussion and debate are encouraged within the team, in order to find the best solutions to the project set.

Do you realize that visual aids are a powerful tool in presenting such a lifelike idea? Therefore, students would be involved in making video clips, posters, and other advertising media. Proposals and project reports are also an important part of the course work.

Performance Skills: Stage-fright? No, thanks!

The ability to express one self is an important aspect in interpersonal skills, which in turn, is vital in teamwork. Facing the audience, whether in a theater or in a boardroom, requires self-confidence. Therefore, we introduce the concept of performance through theater, dance, and music. Good articulation and the ability to project ideas are added values for the students when they face a real workplace situation.

Critical Reading and Writing in English

Since the language of instruction in the program is English, students will have an advantage if they are fluent in both written and spoken English. In the classroom, students are expected to develop their reading abilities and to write summaries of the arguments raised.

Management concepts in international contexts are studied in depth along with a hands-on experience of how different culture, economic and political factors affects business practices across Asian countries.

Comparative Study of Asian Business (Semester 4)

This course introduces students to various business systems in Asia. The goal of this course is to develop an understanding of how political and socio-economic systems in different countries affecting business and management practices. Topics covered including Political Economy in Asian Countries, Asian and ASEAN Business Regulation and Model, Asian Countries Market Characteristics, Asian Countries Finance System, Asian Countries Logistic System. Along with lecture and case studies, students are required to visit industries in Asian countries.

Doing Business in Asia (Semester 5)

This is a continuation from Comparative Study of Asian Business course in Semester 4 as students are involved in an entry plan development of their chosen Asian country. The course provides a practical experience which includes working in a cross-cultural settings and dealing with cross-cultural conflict management. This project based course is coached by both academics and business practitioners from Indonesia and Asia.

The third year is where the full experience of being International takes place as students takes the last year of their study in ITB’s partners all across Europe and Asia. Students are required to take their elective courses in partner universities, allowing them to live and learn in an international setting.

Double Degree Program

Participants in this program are required to take two semesters in SBM’s university partners. They will be eligible to have two degrees from ITB and the partner.