Head of Customer Engineering Google Cloud Indonesia, Wisudanto C. Suntoyo, acknowledged how fast the development of generative artificial intelligence (Gen AI) is. According to Suntoyo, Gen AI has the potential…
L’Oréal, the global cosmetics giant, has consistently launched innovative products and implemented marketing campaigns that resonate with Indonesian consumers. What’s the secret? Consumer Market Insight (CMI), revealed Adisti Bramanti, Country…
Vietnam is gaining recognition as one of the countries with the strongest manufacturing growth in the region. To explore this firsthand, 19 lecturers and students from the Business Leadership Executive…
TikTok Shop offers a unique purchasing journey called the infinity loop concept, setting it apart from other e-commerce platforms and social media. This journey begins with discovery, followed by consideration,…
Areas near Patimban Port in Subang contribute 17.85% to West Java’s gross regional domestic product (GRDP). Although this figure is still lower than the contribution from areas closer to Tanjung…
MBA students from the Young Professional and Business Leadership Executive MBA programs had the opportunity to visit PT Amerta Indah Otsuka (PT AIO), a subsidiary of the global Otsuka Group,…
Many people struggle to distinguish between private equity and investment banking. Private equity focuses on acquiring company shares, while investment banking often deals with the sell side. “In my career,…
Digital transformation is not merely about technology but about redefining workflows, processes, and customer experiences. At Bahasa Kita, digital transformation reshapes organizational operations by integrating technology into every aspect of…
The SBM ITB, inaugurated its MBA and Doctor of Science in Management (DSM) programs at the Rotana City Center Hotel, Doha, Qatar, on Friday (11/29). This event marked a significant…
Three MBA ITB students made a remarkable achievement by winning the 2024 International Gadjah Mada Business Case Competition (GAMABCC). The event, organized by the Faculty of Economics and Business at…
By implementing the Kantar Framework, a brand can identify its core strengths and align its messaging with the needs and expectations of its audience. The Kantar Framework, widely used in…
The use of artificial intelligence (AI) has grown significantly in recent years, serving various purposes, such as predicting market trends, processing research data, and supporting strategic decision-making. One prominent application…
