She holds a bachelor degree in Biology from School of Life

Science, Institut Teknologi Bandung (ITB). During her

undergraduate study, she was assigned as an laboratory

assistant of Plant Cell Biotechnology and Molecular Biology

also Animal Behavior Laboratory, a mentor of International

Biology Olympiad, and members of several projects in BB-

BIOGEN and Indofood Sukses Makmur Tbk. Seeking for

new challenges, she switches her interest to learn more

about Marketing, especially about Neuromarketing that

combines neuroscience and marketing. She currently join

Business Strategic and Marketing interest group of School

of Business and Management ITB. She is a member of

Korean Academy of Marketing Science (KSMS) and

Neuromarketing Science & Business Association (NMSBA).

She has deep interest in researching Consumer Culture,

Business to Business Relationship, Neuromarketing, Digital

Marketing, Demarketing and Public Policy. Besides

Lecturing and researching, she likes to share her

knowledge and experience by providing training,

consultation and marketing research for cooperatives,

small medium scale enterprises and communities.


MB2004 - Introduction to International Business
MB2006 - Introduction to International Business
MB2101 - Decision Making
MB2102 - Marketing
MB2103 - Marketing
MB2105 - Integrated Business Asia 1
MB2105 - Integrated Business Experience I
MB2204 - Integrated Business Experience II
MB2205 - Integrated Business Asia 2
MB3132 - Strategic Management
MB4016 - Shopper Behavior
MB4049 - Retail Management
MB4050 - Brand Management
MB4057 - Service Marketing
MK2104 - Sales and Marketing
MK2201 - Market Research
MK3035 - Brand Development and Management
MK4101 - Business Growth Management
MK4102 - Business Growth Strategy
MM6032 - Consumer Behavior