Profile
Nurrani Kusumawati is a junior lecturer at SBM - ITB. She was undergraduate from Parahyangan Catholic University and continued her master degree at SBM - ITB in Marketing major. She has been teaching several courses : Marketing, Shopper behaviour, Brand Management, Strategic Management, International Business, Retail Management, Service Marketing, Integrated Business ASIA 1 and Integrated Business ASIA 2.
Her research interests are consumer behaviour and international business. She on progress in continuing her study on international marketing field. She conducted research in several fields such as service marketing, business ecosystem, mobile marketing, eye tracking movement, agriculture business.
Teaching
MB1101 - Introduction to BusinessMB2004 - Introduction to International Business
MB2006 - Introduction to International Business
MB2102 - Marketing
MB2103 - Marketing
MB2105 - Integrated Business Asia 1
MB2107 - Global Marketing
MB2107 - Integrated Business Asia 1
MB2205 - Integrated Business Asia 2
MB3001 - Business Sustainability Management & Agile Organisation
MB3132 - Strategic Management
MB3231 - International Business
MB4016 - Shopper Behavior
MB4048 - Emotional Branding
MB4049 - Retail Management
MB4050 - Brand Management
MB4057 - Service Marketing
MK2104 - Sales and Marketing
MK3035 - Brand Development and Management
MK4101 - Business Growth Management
| 2012 | Master in Manajemen Bandung Institute of Technology, Indonesia |
| 2007 | Bachelor in management Universitas Katolik Parahyangan, Indonesia |
| 2023 | Pengaruh Nilai Gotong Rotong (Co-Creation Value) dan Imbalan (Monetization system) terhadap Interaksi di "Sharing Economy" Ecobiz.id sebagai Wadah Berbagi Pengetahuan dalam Upaya Peningkatan Inovasi komunitas Produsen dalam Memenuhi Permintaan Pembeli Internal level research award/sponsorship granted by ITB |
| 2023 | Peningkatan Daya Saing Startup Digital Dalam Negeri di Bidang Musik dan Perfilman melalui Analisis Keberhasilan Startup Asing Dalam Mendorong Advokasi Konsumen (Customer Advocacy) terhadap Platform Konsumsi Berbasis Langganan (Subscription-based Consumption Platform) Internal level research award/sponsorship granted by ITB |
| 2023 | Tersambungnya Supply -Demand Komunitas Produsen dan Konsumen melalui Aplikasi Ecobiz.id Internal level research award/sponsorship granted by ITB |
| 2022 | Increasing Network Effect of Digital Platform Ecosystems through Value Co Creation between Agricultural Producer Communities and Retail Communities in West Java Internal level research award/sponsorship granted by PPMI SBM ITB |
| 2022 | Enhancing the Experience of Domestic and Foreign Tourists through Recognition of Emotions (Neuro-Marketing) and Cultural Differences Internal level research award/sponsorship granted by PPMI SBM ITB |
| 2022 | SMEs’ Perception, Awareness and Knowledge on Belt and Road Initiative in West Java, Indonesia. Internal level research award/sponsorship granted by PPMI SBM ITB |
| 2022 | Peningkatan Engagement Kolaborasi dalam Digital Platform Inclusive Business (ecobiz.id) antara Komunitas Produsen Pertanian Koperasi Produsen dan Koperasi Konsumsi di Jawa Barat Internal level research award/sponsorship granted by PPMI SBM ITB |
| 2021 | Inisiasi Kolaborasi antara Komunitas Produsen Pertanian Koperasi-Koperasi Produsen dan Koperasi-Koperasi Konsumsi di Jawa Barat dan JABODETABEK dengan menggunakan Digital Platform Inclusive ecobiz.sbm.itb.ac.id Internal level research award/sponsorship granted by Institut Teknologi Bandung |
| 2021 | Cross Nations Comparison on Consumer Behavior Change during and after Covid 19 Pandemic International level research award/sponsorship granted by SBM ITB |
| 2019 | Efektifitas ecobis sbm.itb.ac.id dalam menunjang kolaborasi koperasi-koperasi produsen dan koperasi-koperasi konsumsi di Jawa Barat Internal level research award/sponsorship granted by SBM ITB |
| 2019 | Peningkatan Pengalaman Pelanggan untuk Kongruensi Nilai dan Kualitas Hidup: Studi Eksperimen pada Aplikasi Teknologi Jasa Keuangan Internal level research award/sponsorship granted by SBM ITB |
| 2019 | Regulasi, Kebijakan dan Program Kerja Pemerintah, dalam Tata Niaga dan distribusi Komoditas Pertanian dalam Era Otonomi daerah di Jawa Barat Internal level research award/sponsorship granted by SBM ITB |
| 2018 | The explanation of necessity and opportunity based entrepreneurs using neurosciences approach Internal level research award/sponsorship granted by SBM ITB |
| 2018 | Analisis Skema Pembiayaan “Crowdfounding”untuk Non Profit Digital Platform Agro Ekosistem Inklusif Internal level research award/sponsorship granted by SBM ITB |
| 2018 | Riset Uji Coba Ekspor Produk-Produk Pertanian Jawa Barat Yang Diintegrasikan Dengan Praktek Kuliah Integrated Business Asia Dan Adopsi Platform Ekosistem Agribisnis Inklusif (Ecobiz.sbm.itb.ac.id)- Riset SBM ITB 2018 Internal level research award/sponsorship granted by SBM ITB |
| 2018 | Peningkatan Performa Prototype Disruptive Innovation Ecosystem (ecobiz.sbm.itb.ac.id) dan Adopsinya pada Kelompok Petani dan Pengrajin Anggota Koperasi Kabupaten Subang, Pangalengan dan Pangandaran Internal level research award/sponsorship granted by LPPM ITB |
| 2017 | Digital Neuromarketing: Analisa Pengukuran Perceived Value, Trust dan Willingness to Collaborate melalui pengukuran Brain Wave dengan alat EEG (Electroencephalogram) pada Stakeholder Platform Ekosistem Bisnis Inklusif KUKM Jabar Internal level research award/sponsorship granted by LPPM ITB |
| 2017 | Riset Adopsi Prototype Disruptive Innovation (ecobiz.sbm.itb.ac.id) pada Kelompok Petani dan Pengrajin anggota Koperasi Kabupaten Subang, Bandung Barat dan Pangandaran Internal level research award/sponsorship granted by LPPM ITB |
| 2017 | Pengembangan Potensi Bisnis Produk Unggulan Kukm Di Jawa Barat Melalui Adopsi Dan Penerapan Platform Ekosistem Bisnis Inklusif Internal level research award/sponsorship granted by LPPM ITB |
| 2017 | Grand Strategi Penyiapan Marketing Channel Produk-Produk Unggulan Jawa Barat untuk memenuhi peluang penjualan antar pulauI Internal level research award/sponsorship granted by SBM ITB |
| 2017 | Adopsi Ekosistem Bisnis Inklusif bagi Koperasi dan UKM di Jawa Barat. Menuju Pertumbuhan Ekonomi yang Adil dan Merata Internal level research award/sponsorship granted by SBM ITB |
| 2017 | Pelatihan Penggunaan Prototype Disruptive Innovation (ecobiz.sbm.itb.ac.id) pada Kelompok Petani dan Pengrajin anggota Koperasi Kabupaten Subang, Bandung Barat dan Pangandaran sebagai wadah untuk Knowledge Sharing. National level research award/sponsorship granted by LPPM ITB |
| 2016 | Grand Strategi Penyiapan Tenaga Kerja Berkualitas yang Mendorong Pemerataan dan Berkeadilan (Inklusif) Internal level research award/sponsorship granted by SBM ITB |
| 2016 | Riset Uji Coba Adopsi Platform Ekosistem Agrobisnis Studi Kasus: Agribisnis Mangga di Jawa Barat Internal level research award/sponsorship granted by SBM ITB |
| 2024 | BRAND AUTHENTICITY: A STUDY ON ITS IMPACT ON BRAND LOYALTY THROUGH BRAND RELATIONSHIP QUALITY IN THE LOCAL FOOTWEAR INDUSTRY Marshella Tristandinata,Nurrani Kusumawati. Journal of Social and Economics Research. Vol. 6 No. 1 (2024). |
| 2024 | How User-Generated Content Influences Hotel Booking Decisions on Traveloka Ambarin Syaqufa,Nurrani Kusumawati. Mandalika Journal of Business and Management Studies. Vol. 2 No. 2 (2024). |
| 2024 | Factors Affecting Customer's Purchase Decision of Makeup Products From Local Brands On TikTok Live Streams Tyara Zeta Prameswari,Nurrani Kusumawati. Journal of Consumer Studies and Applied Marketing. Vol. 2 No. 2 (2024). |
| 2024 | Harmonizing Algorithms and User Satisfaction: Evaluating The Impact of Spotify's Discover Weekly on Customer Loyalty Natasha Janice,Nurrani Kusumawati. Journal Integration of Management Studies. Vol. 2 No. 2 (2024). |
| 2024 | The Fundamental Role of Brand Experience in Building Brand Loyalty Behind The Everlasting Success of Taylor Swift Betari Ayuning Gitafitri,Nurrani Kusumawati. Journal of Consumer Studies and Applied Marketing. Vol. 2 No. 1 (2024). |
| 2024 | Why do Customers Decide to Complain on Social Media? And How to Produce Customer Forgiveness Nurrani Kusumawati,Abigail Tasya Suhandi,Mustika Sufiati Purwanegara. Review of Integrative Business and Economics Research. Vol. 13, Issue 3; Pages 235-254. |
| 2023 | The Influence of QRIS Payment Customer Satisfaction Towards Customer Loyalty And Continuity Puti Shalia Nadinta,Nurrani Kusumawati. -. Volume 1 Number 1, 2023: 61-66. |
| 2023 | The Impact of Product Description, Product Photo, Rating, and Review on Purchase Intention in E-commerce Muhammad Ghiffary Mokobombang,Nurrani Kusumawati. -. Volume 1 Number 2: 137-147. |
| 2023 | The Effect of Overpackaging Solutions in E-Commerce Towards Consumer Preference Abigail Soedibyo,Nurrani Kusumawati. -. Volume 1 Number 2: 148-156. |
| 2023 | The Impact of Mobile Service Quality, Perceived Value, Perceived Usefulness, Perceived Ease of Use, Customer Satisfaction Towards Continuance Intention to Use MyTelkomsel App Authors Talitha Radhiyya Azzahra,Nurrani Kusumawati. -. Volume 1 Number 1, 2023: 46-60. |
| 2023 | THE INFLUENCE OF VIDEO ADVERTISING THAT USES INFLUENCER AS THE MODELS ON SOCIAL MEDIA TOWARDS CUSTOMERS'PURCHASING DECISIONS FOR BODY CARE PRODUCTS Vanessa Gloria,Nurrani Kusumawati. -. Vol. 1 No. 2 2023, Hal. 173 – 187. |
| 2023 | Investigating the Impact of Service Quality on Customer Satisfaction and Subsequent Customer Loyalty in Bank Jago Rachael Gracella Veronita Siregar,Nurrani Kusumawati. -. Volume 1 Number 2, 2023:194-202. |
| 2023 | Factors That Influence Impulsive Buying Behavior at Sociolla Cherish Subhakti Suputra,Nurrani Kusumawati. -. Vol 5 No 3 (2023): Sep 2023. |
| 2023 | Investigating the Determinants of Green Loyalty: Understanding Factors Influencing Customer Commitment to Sustainable Brands in Indonesia Journey Firdausy Arasyi,Nurrani Kusumawati. -. Volume 1 Number 2: 157-165. |
| 2023 | The Effectiveness of Cinema Advertisement as an Advertising Channel to Attitude Toward Brands Diva Novita Zahrotin Qolbi,Nurrani Kusumawati. -. Vol 5 No 3 (2023): Sep 2023. |
| 2022 | Factors Affecting Consumers’ Impulsive Buying Behavior on Marketplace Ilena Pramesita Arifin,Nurrani Kusumawati. -. Vol. 4, No. 3, 111-125, 2022. |
| 2022 | Digital-only banking experience: Insights from gen Y and gen Z Nila Armelia Windasari,Nurrani Kusumawati,Niken Larasati,Revira Puspasuci Amelia. Journal of Innovation and Knowledge. 7/2. |
| 2022 | Optimization of sustainable batik business practice in Koperasi Anugerah Batik, Ciwaringin Village, Indonesia Nadia Arfan,Nurrani Kusumawati,Adhi Rahmadi Nugraha. -. VOL 11 NO 7 (2022). |
| 2022 | A Study of Customer Preferences Through Product Attributes and Customer Perceived Value Towards Purchase Decision of Growing Medium by Home Gardeners Angela Thrisananda Kusuma,Nurrani Kusumawati. -. Vol. 3, No. 3, 1-12, 2022. |
| 2022 | The Important Factors on Behavioral Intention of Travy Mobile Application Maharani Aisyah Putri,Nurrani Kusumawati. -. Vol.4, No. 3, 163-168. |
| 2021 | Stakeholders’ Participatory Framework in Rice Agribusiness Mustika Sufiati Purwanegara,Nita Garnida,Nurrani Kusumawati. Journal of Business and Economics. 5(4). |
| 2021 | Stakeholders’ Participatory Framework in Rice Agribusiness Mustika Sufiati Purwanegara,Nita Garnida,Nurrani Kusumawati. -. Vol 5 Issue 4. |
| 2021 | Effect of Sponsorship in MotoGP towards Public Purchase Behavior in Indonesia Affan Pramudia Ramadhan,Nurrani Kusumawati. The International Journal of Business and Management. Volume 9,Issue 2, February 2021. |
| 2021 | INFLUENCE OF INTEGRATED MARKETING COMMUNICATION TO BRAND AWARENESS AND BRAND IMAGE TOWARD PURCHASE INTENTION OF LOCAL FASHION PRODUCT Nahda Ihzaturrahma,Nurrani Kusumawati. -. Volume 4 Issue 15 (September 2021) PP. 23-41. |
| 2021 | How Muslim Youth Community Brand Sells Merchandise Case: Shift Youth Movement Nurrani Kusumawati,Dzikry Arrahim. The Asian Journal of Technology Management. 14. |
| 2021 | a Study of Customer Preference, Customer Perceived Value, Sales Promotion, and Social Media Marketing Towards Purchase Decision of Sleeping Product in Generation Z HADP Kuncoro,Nurrani Kusumawati. Advanced International Journal of Business, Entrepreneurship and SMEs. Volume 3 Issue 9 (September 2021) PP. 265-276. |
| 2021 | THE INFLUENCE OF BLACKPINK AS TOKOPEDIA’S BRANDAMBASSADOR ON BRAND AWARENESS, BRAND IMAGE, AND CONSUMER PURCHASE DECISIONS Niken Ayu Vinata,Nurrani Kusumawati. International Journal of Management and Applied Science. Volume-7, Issue-10, Oct.-2021. |
| 2021 | Stakeholders' Participatory Framework in Rice Agribusiness. Mustika Sufiati Purwanegara,Nita Garnida,Nurrani Kusumawati. -. Review 5 (4) 59 – 68 (2021). |
| 2020 | Trust Role in Acceptance of Digital Banking in Indonesia Nurrani Kusumawati,Azzahra Almadelia Rinaldi. International Journal of Trade, Economics and Finance. 11. |
| 2020 | INFLUENCING FACTORS OF CONSUMER REPURCHASE INTENTION IN C2C MARKETPLACE MOBILE APP Nurrani Kusumawati,Nita Garnida,Reinaldy Agung Pramudhita,Margareth Setiawan. Journal of Humanities, Language, Culture and Business. 4. |
| 2020 | Factors Influencing Consumer’s Willingness to Pay for Iot Products in Indonesia: Analysis of TAM and TRI Factors Mira Fitri Carlina,Nurrani Kusumawati. The International Journal of Business and Management. Vol 8. |
| 2019 | CONSUMER ACCEPTANCE OF DIGITAL BANK IN INDONESIA: TECHNOLOGY ACCEPTANCE MODEL Dhiyaa Puspita,Nurrani Kusumawati. International Journal of Management and Applied Science. 5. |
| 2019 | Sustaining Inclusive Businesses in the Horticulture Sector: The Experience of Companies in West Java Mustika Sufiati Purwanegara,Atik Aprianingsih,Nurrani Kusumawati,henry ardiansyah,Tanri Ariandi. International Journal of Agricultural Resources, Governance and Ecology. 15/3. |
| 2019 | Acculturation to global consumer culture and the ethnic identity of Indonesians in relation to South Korean culture Mustika Sufiati Purwanegara,Nurrani Kusumawati,Azaria Sophiani Nadhirah. International Journal of Business and Globalisation. Vol 23 No 2. |
| 2016 | Assessing Customer Satisfaction of Automotive Service Centre using SERVQUAL: A Case Study of Daihatsu Service Centre Bandung, Indonesia Rafiqah Salsabila,Mia Tantri Diah Indriani,Nurrani Kusumawati. Australian Academy of Business and Economics Review. v 2/ I 1. |
| 2015 | Understanding the Customer Satisfaction of Online Fashion Retailer Zalora Indonesia Annisa Anggreany,Mia Tantri Diah Indriani,Indriani,Nurrani Kusumawati. Australasian Journal of Business, Social Science and Information Technology. Volume 1 Issue 1 (October 2015). |
| 2023 | The Influences of Kopiko’s Product Placement in Korean Drama Towards Indonesian Korean Drama Viewers Purchase Intention Jeaqualine Imanuella Esaf Leo,Fitri Aprilianty,Nurrani Kusumawati. 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022) |
| 2023 | The Influences of Social Media Marketing Activities Towards Brand Loyalty Authors Reysa Febiola Tanu Riady,Nurrani Kusumawati. 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022) |
| 2023 | The Effect of Online Customer Experience Toward Customer Satisfaction and Customer Loyalty Christabella Aurelia,Nurrani Kusumawati. 7th Global Conference on Business, Management, and Entrepreneurship (GCBME 2022) |
| 2023 | Smart Retailing: A Study Regarding The Purchase Intention of Beauty Products Vending Machine Dinda Maharani Widyaputri,Nurrani Kusumawati. International Conference on Sustainable Collaboration in Business, Technology, Information, and Innovation (SCBTII 2023) |
| 2023 | Factors Affecting Skincare Purchase Intention During E-Commerce Live Streaming Ravanell Avaryl,Nurrani Kusumawati. International Conference on Sustainable Collaboration in Business, Technology, Information, and Innovation (SCBTII 2023) |
| 2022 | Domestic tourist’s behavioral intention towards food tourism destination: Bandung local restaurant and cafe Kaisya Putri Salamah,Nurrani Kusumawati,Fitri Aprilianty. International Conference on Economics, Business and Economic Education Science 2019 |
| 2022 | Determining Determinants and Barriers that Influence Smart Home Appliances Adoption Intention Using the Behavioral Reasoning Theory Method Qinthar Alifah,Nurrani Kusumawati. the 4th International Conference on Economics, Business and Economic Education Science, ICE-BEES 2021 |
| 2022 | The effect of Instagram on customer relationship, customer equity, and purchase intention towards luxury fashion brands Dewidya Natiqa,Nurrani Kusumawati,Fitri Aprilianty. International Conference on Economics, Business and Economic Education Science |
| 2021 | The Influence of Trust Factors on Customer Motivation to Use Virtual Assistant in Indonesian Telecommunication Company Stephanie Jeanny Surjawan,Nurrani Kusumawati,Arfenia Nita. The 6th International Conference in Managing on Emerging Market (ICMEM) |
| 2021 | Developing Stakeholders' Participatory Framework in Rice Agribusiness: The Case of Pandan Wangi Rice from Indonesia Mustika Sufiati Purwanegara,Nita Garnida,Nurrani Kusumawati. 11th Global Conference on Business and Social Sciences |
| 2021 | Technology Acceptance and Customer Perception of Augmented Reality (AR) in Indonesian Beauty Industry Kiko,Nurrani Kusumawati. International Conference on Economics, Business and Economic Education Science |
| 2021 | The Effect of Celebrity Endorser Perceived Credibility and Country of Origin Image towards Purchase Intention of Skechers Apparel in Indonesia Muhammad Bryant Muhadzdzib A,Nurrani Kusumawati. International Conference of Economics, Business and Entrepreneurship |
| 2021 | The Impact of Micro-Influencer on Brand Image and Purchase Intention in Local Culinary Products on Instagram Gita Fitri Rizky Zaharani,Nurrani Kusumawati,Fitri Aprilianty. International Conference On Management In Emerging Markets (ICMEM) |
| 2021 | Factors Influencing Customer Satisfaction and Loyalty of Online Educational Platform in Indonesia: Analysis of E-Service Quality Factors Samuel Michael Endwi,Nurrani Kusumawati,Atika Irawan. The 6th International Conference on Management in Emerging Markets (ICMEM 2021) |
| 2021 | Factors affecting makeup products online impulsive buying behaviour on TikTok Farsya Fadillah,Nurrani Kusumawati. The 6th International Conference on Management in Emerging Markets (ICMEM 2021) |
| 2020 | How Country of origin Image, Brand Image, Perceived Quality and Celebrity Endorsement Affect the Sportswear Brand Purchase Intention in Emerging Country Authors Nurrani Kusumawati,Muhammad Bryant Muhadzdzib Abiyyu. SIBR 2022 (Tokyo) Conference on Interdisciplinary Business and Economics Research |
| 2020 | How Country of origin Image, Brand Image, Perceived Quality and Celebrity Endorsement Affect the Sportswear Brand Purchase Intention in Emerging Country? Nurrani Kusumawati,Muhammad Bryant Muhadzdzib A. SIBR 2020 (Kuala Lumpur) Conference on Interdisciplinary Business and Economics Research |
| 2020 | THE DRIVERS FOR ACCEPTANCE OF NON-CREDIT CARD INSTALLMENT SERVICES Indira Dara Safira,Nurrani Kusumawati. The 4th International Conference on Management in Emerging Markets 2019 and The 11th Indonesia International Conference on Innovation, Entrepreneurship and Small Business 2019 |
| 2020 | MARKETING GOES UNDERCOVER; AN EXPERIMENTAL STUDY ON UNDERCOVER VS. DISCLOSE MARKETING IN SOCIAL MEDIA, THE MODERATING ROLE OF ADVERTISING SOURCE Thariq Nabiel Ikram,Nurrani Kusumawati. The 4th International Conference on Management in Emerging Markets 2019 and The 11th Indonesia International Conference on Innovation, Entrepreneurship and Small Business 2019 |
| 2019 | EXPLORING THE IMPACT OF NATIONAL CULTURE ON MOBILE PAYMENT ACCEPTANCE Riyadita Hanna Kamilah,Nurrani Kusumawati. THE 4TH INTERNATIONAL CONFERENCE ON MANAGEMENT IN EMERGING MARKETS (ICMEM) 2020 |
| 2019 | WHAT LUXURY WATCH BRANDS NEED TO KNOW WHEN ON INSTAGRAM Fitri Aprilianty,Armansyah Adhityo Pramono,Reza Ashari Nasution,Nurrani Kusumawati,Annisa Rahmani Qastharin. Global Fashion Management Conference 2019 |
| 2018 | Eye Movement Study on Visual Posting of Pre-Loved Luxury Fashion Brand in
Mobile App Nurrani Kusumawati,Mustika Sufiati Purwanegara,Vionna Angelica. 2018 Global Marketing Conference |
| 2018 | Examining the Determinant of Information Acceptance :
E-WOM on Youtube Mobile Apps Nurrani Kusumawati,And Mustika Sufiati Purwanegara,Ayu Indriani Martawilaga. 2018 Global Marketing Conference |
| 2017 | The Analysis of Influence Factors in Customer Repurchase Intention of Using C2C Marketplace in Indonesia, especially Java Island. Mustika Sufiati Purwanegara,Nurrani Kusumawati,Dyah Hapsari Fajarin. the 2nd International Conference on Management In Emerging Markets and International Conference on Innovation In Business and Strategy 2017 |
| 2017 | Developing coconut agribusiness in pangandaran through inclusive business, case study: mitra kelapa production cooperative (kpmk) Siti Nuur Fauziyah,Fitri Aprilianty,Mustika Sufiati Purwanegara,Nurrani Kusumawati. the 2nd International Conference on Management In Emerging Markets and International Conference on Innovation In Business and Strategy 2017 |
| 2017 | Sustaining Inclusive Business in Horticulture Sector: Experience of
Companies in West Java Mustika Sufiati Purwanegara,Atik Aprianingsih,Nurrani Kusumawati,Henry Prasasti Ardiansyah,Tanri Ariandi. the 2nd International Conference on Management In Emerging Markets and International Conference on Innovation In Business and Strategy 2017 |
| 2016 | Marketing Strategy for Community-Grown Commodity: A case for Pandanwangi Rice Competitiveness Winda Nur Andita Sari,Nurrani Kusumawati,Herry Hudrasyah,Wan Khairuzzaman Wan Ismail. International Symposium on Sustainable Development and Management |
| 2016 | Elaborate the Performance of Students Organization Email Used Perceived Usefulness and Perceived Ease of Use Ivan Prasetya,Parahyangan Catholic University,Nurrani Kusumawati,Christian Wibisono,Parahyangan Catholic University. 2nd International Conference on Advanced Research in Business and Social Science 2016 |
| 2016 | The Activity of Service Recovery in creating Customer Satisfaction, Repurchase Intention and to avoid Negative Word of Mouths of Bandung E-Commerce Mustika Sufiati Purwanegara,Nurrani Kusumawati,Achmad Satria. International Conference on Innovation in Business and Strategy 2016 |
| 2015 | Assesing Customer Satisfaction of Automotive Service Center, using SERVQUAL : A case study of Daihatsu Service Centre Bandung3 Rafiqah Salsabila,Mia Tantri Diah Indriani,Nurrani Kusumawati. Kuala Lumpur International Business and Social Science Research Conference 2015 |
| 2011 | Analysis of motivation and preferences of Bandung Institute of Technology students in choice tourism destination Nurrani Kusumawati,Mustika Sufiati Purwanegara. The 3rd Indonesia International Conference on Innovation, Entrepreneurship, and Small Business 2011 |
| 2011 | Consumer Self and Choice Mustika Sufiati Purwanegara,Nurrani Kusumawati. The 3rd Indonesia International Conference on Innovation, Entrepreneurship, and Small Business 2011 |
| 2014 | Analysis perception and attitude of Indonesia people to mobile travel agent PT Telkom Indonesia |
| 2014 | Develop market research of mobile application of tourism PT Telkom Indonesia |
| 2014 | Develop market research of online travel agent of Indonesia people PT Telkom Indonesia |
| 2013 | Feasibility study of Pertamina University PT. Pertamina |
| 2012 | Analysis market demand of Railways Mangarai - Soekarno Hatta PT Kereta Api Indonesia |
| 2012 | Analysis perception of Indonesian people of mobile health application PT Telkom Indonesia |
| 2011 | Analysis Segmenting, Targeting and Positioning of Speedy Telkom PT Telkom Indonesia |
| 2018 | MBA Properti Training for General Public provided by BTN |
| 2016 | MBA Properti Training for Public provided by SBM and BTN |
| 2014 | Market Demand Training for Corporations provided by SBM ITB - CCE ITB |
| 2013 | Market Demand Analysis Training for Corporations provided by CCE SBM ITB |
| 2012 | Sales and Marketing Training for Corporations provided by SBM ITB |
| 2011 | Sales and Demand Training for Corporations provided by SBM ITB |
| 2017 | the 2nd International Conference on Management In Emerging Markets and International Conference on Innovation In Business and Strategy 2017. Record of Peer Review of Conference Paper |
| 2016 | The 1st International Conference on Management in Emerging Markets 2016. Record of Peer Review of Conference Paper |