Sudrajati Ratnaningtyas, Dr.

Research Areas

Creative Economy
Entrepreneurship
Bio-Industry Management
Small and Medium Enterprise
Finance
Business Growth Strategy

Teaching Areas

Undergraduate Program:
Creativity and Innovation
Bio-industry Management and Entrepreneurship
Innovation and Business Economics
New Product Development

MBA Program:
Venture Management

MSM/DSM Program:
Product Development

Sudrajati Ratnaningtyas, Dr.

Head of Entrepreneurship and Technology Management Expertise Group & Professor

sudrajati@sbm-itb.ac.id
022-2531923 ext 1306

Profile

Sudrajati has been involved in Entrepreneurship and Technology Management Research Sub-Group. Currently, she is the Head of Entrepreneurship and Marketing Strategy Interest Group, and the Head of the Human Capital Commission on School Senate (for the period 2013-2018). Her fields of interests are Creative Economy, Entrepreneurship, Bio-Industry Management, Small and Medium Enterprise (especially in Small & Medium Enterprise management, finance, and business growth strategy). She taught several courses at the School of Business and Management- Institut Teknologi Bandung, including New Product Development, Product Development Management, Venture Management, Entrepreneurship & Bio-Industry Management, Innovation and Business Economics. Among her books are: Manajemen Strategik Terapan: Panduan Cara Menganalisis Industri dan Pesaing (Applied Strategic Management: A Guide How to Analyze Industry and Competitors); and Analisis Statistik Praktis dalam Pengujian Hipotesis (Practical Statistical Analysis in Hypothesis Testing).

Academic Degree

Doctor in Economics, major in Management, Padjadjaran University (Unpad) (Indonesia), 2007
Agriculture Business Economics, Padjadjaran University (Unpad) (Indonesia), 1997
Agribusiness, Bogor Institute of Agriculture (IPB) (Indonesia), 1985

Publications