Business people must understand the market in depth. To understand this market, several tools can be utilized, such as Total Addressable Market (TAM), Serviceable Addressable Market (SAM), and Serviceable Obtainable…
SBM ITB and PT Tangkas Cipta Optimal (TACO) organized a “Welcoming Session” for the inaugural cohort of the Mini SBM program, coinciding with Youth Pledge Day (28/10). Embracing the digital…
In today’s dynamic world, the fields of entrepreneurship and the art of storytelling have experienced a significant fusion. Nathalie Maura Soetopo, an alumna of SBM ITB, who was once the…
In an increasingly connected and interdependent world, countries always exchange goods, services, and resources with other countries, creating a complex global trade network. Therefore, mastering the art of negotiation and…
Flexibility, creativity, and willingness to take risks are three important characteristics of a successful leader. Leaders must influence others to do new things and embrace each other. According to Irwan…
SBM ITB Students had the opportunity to participate in the largest national trade, tourism, and investment exhibition in Indonesia, namely Trade Expo Indonesia 2023 ICE BSD Tangerang (21/10). The field…
SBM ITB officially started the SBM mini program with PT Tangkas Cipta Optimal (TACO) (20/10). The kick-off was marked by the signing of the collaboration, which was attended by the…
Human needs are increasingly numerous and diverse. Many doors are open for entrepreneurs who want to create innovative products. Moreover, technology helps the marketing process become more skilled in dealing…
Brand Management Class class of 2024, SBM ITB on Tuesday (03/10) welcomed SBM ITB alumni Evita Purnamasari. She currently serves as a Creative Branding Strategist. U, Telkomsel‘s digital-based credit and…
Students from the Entrepreneurship Study Program SBM ITB held a business trip at the NationalResearch and Innovation Agency (BRIN) Jakarta on Wednesday (18/10/2023). This program ispart of the Technology Learning…
Oki Earlivan sees a fundamental problem in the music learning ecosystem in Indonesia. Starting from the difficulty of accessing reliable music teachers, the high cost of music lessons, and the…
It is not easy to build a solid and effective work team. One strategy for building a strong work team is to use Bruce Tuckman’s team development model. This model…
