Bachelor of Entrepreneurship Students Field Trip to eFishery

A group of 40 Bachelor of Entrepreneurship Class SBM-ITB students who focus on developing startup digital as core their business, traveling to the eFishery Head Office located on Bukit Pakar Timur IV Kav. B1, Ciburial, Cimenyan, Dago, Bandung, Ciburial, Cimenyan, Bandung, West Java 40254 on Wednesday March 27, 2019 as part of learning Business Planning and Feasibility. eFishery is the first startup in the field of ‘fishtech’ in Indonesia established in 2013 that offer and develop Internet of Things (IoT) solutions and data platforms for fish and shrimp farming business especially for fish farmers. Today, eFishery has been deployed to thousands of farms in 16 province and 67 cities or districts in Indonesia; from North Sumatera to Maluku.
Accompanied by lecturer, Nazmi Fathnur Ahmad and business mentor (Rahmadita Maharani, Febrianto Mulyawan and Sandi Andrian). The purpose of a business trip to eFishery company is students can learn and know about the development of startups from set up a company, managing teams and employees and most importantly how they can sales their make product.
At eFishery, we were co-hosted by Mr. Hanif Khanafianto as eFishery’s Head of Sales and Mrs. Dessi Hertawati as eFishery’s Marketing Community and Experience. Mr. Hanif Khanafianto provided some material on strategy in running a digital-based startup and selling eFishery products from zero to cooperation with the Government of West Java Province. In addition, he also explained the strategy to see market opportunities so that the products could be received and developed in the market. During the Q & A session, three students with the best questions received prizes from eFishery. Students are also invited to look around of the eFishery Head Office and eFishery has been achieved in several national and international competition. This can be a motivation for students to take part in several competitions in validating their products in front of experts and investors.
From this trip, students can learn about strategies to run a startup and see the market share of their products. Hopefully, the student also can improve their skill and find best match product and market fit. In addition, eFishery also offers possible collaboration to develop their business.

Leave a Reply

Your email address will not be published. Required fields are marked *