Idealogy 2019

Idealogy Bootcamp is an annual event held by SBM ITB which aims to introduce the subject Technology Based Business (TBB), create  technopreneur ecosystem in ITB, and nourish the spirit of collaboration among students from various Faculties and Schools in ITB.  

The bootcamp was held for two days, 15 and 16 July 2019, in Aula Timur ITB. It was attended by 200 students and opened on Monday, 15 July, by Dr. Yuli Setyo Indarti, ITB Director of Education. 

Okie Earlivan, CEO of Triplogic, was present as one of the speakers. He emphasized how collaboration is an essential part in developing a start-up. He also provided some tips on how to develop products that attract investors. The second speaker, CEO Warung Pintar Agung Bezhari, encouraged all participants to experience iteration process in a company as it is the key to develop a good product. Last speaker, CEO eFishery Gibran Huzaifah, urged all participants to create innovative product ideas which have a positive social impact.

In the first day, all participants were engaged in rapid ideation based on results of research and invention from various labs in ITB. Meanwhile, in the second day, the participants created prototypes from their idea and presented the product to examiners. The workshop used Technology Push approach, where participants had to think through and employed available technologies chosen from various laboratories in ITB, including from LPIK.

The participants were divided into a group of 5, consisting of students from different study programs. Each group had a facilitator who assisted them in finishing tasks from lead facilitator. The materials included Ad-Lib Canvas, Value Preposition Canvas, Experiment Canvas, Javelin Board, Technology/Investment Readiness Level, Technology Roadmap and Prototype Story Board.

The boot camp resulted in product prototypes and pitch decks, developed from participants’ ideas. Most of these ideas were interesting and the facilitators were in charge of giving final scores for the participants. Three best groups, Baruna, Log-It, and Tak Telat, were awarded “Summer School Scholarship Program”, a cooperative program between business incubator, The Greater Hub, and Temasek.

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