Equipped with cell phones and products, 41 MSMEs from various West Java cities were ready to test their skills in a practical live-streaming training session. Held in the hall of…
SBM ITB opened a Summer Course with 11 University of Queensland (UQ) Australia students at Labtek XIX Freeport SBM ITB on Monday (24/6). The 2024 SBM ITB and UQ Summer…
Six leading startup ecosystem entities in Bandung, namely The Greater Hub SBM ITB, LPIK ITB, LPIT ITB, Startup Bandung, Geek Hunter, and Block71 Bandung, have once again organized the prestigious…
Marketing holds a pivotal position in distributor companies, where the sales division’s main tasks include identifying potential buyers and presenting competitive product offers. However, without an integrated system, these tasks…
Employee satisfaction at work plays a key role in business, particularly in the hospitality industry, such as hotels. Employee satisfaction and performance significantly influence the satisfaction of hotel guests. Guest…
Eight student groups, including one international student from Spain, brought their unique perspectives to the table. These 41 management students from SBM-ITB explored the tourism potential of Cisurupan Village, particularly…
Business-to-business (B2B) sales typically have lower profit margins than business-to-consumer (B2C) sales, resulting in lower marketing budgets for B2B. Given these budget constraints, B2B marketers must be wiser in their…
In this fast-paced era of digitalization, innovation is key to overcoming various problems and increasing engagement. Ilsa Savitri, Associate Consultant at Momenta Indonesia, a pioneer in innovation training, emphasizes that…
Technology has greatly facilitated access to information and communication for business people, particularly those with an export-import orientation. With the extensive availability of technology that simplifies access to information and…
The development of information technology has transformed many business processes. Virtual reality (VR) and augmented reality (AR) are particularly noteworthy as they create new opportunities for immersive experiences in games,…
Three students from ITB secured runner-up in the international event, P&G PEAKathon 2023, held in Singapore. This victory not only brought pride to their alma mater but also elevated Indonesia’s…
SBM ITB collaborates with 11 partners to improve education quality. This Cooperation Agreement was inaugurated on Saturday (25/5) during the 2024 Ganesha Business Management Festival (GBF) at Crowne Plaza, Bandung,…