TikTok’s Growth Client Solutions Team Lead, Fikry Ardiansyah, said storytelling is now a major component in digital marketing strategies. Good storytelling highlights the value of a product related to consumer…
“The main reason businesses fail is because they don’t understand the law,” said Fahirah Syaliza Mokhtar, Ph.D. Syaliza is an Advocate & Lawyer at the Malayan High Court and a…
SBM ITB together with the Financial Services Authority (OJK), held a seminar on the Islamic Capital Market on Saturday (5/11/2022). Several figures were present as speakers, such as the Director…
Several technocrats of Indian descent are now commanding many of the world’s technology giants. Indians lead prestigious technology companies such as Nokia, IBM, and Google. Currently, at least 16 names…
Fail fast, fail cheaply, and succeed quickly are three phrases that 18 start-up activists keep in mind during the Internal Session of The Greater Hub Batch-13 on Saturday (29/10/2022) in…
Who is not familiar with Tokopedia? The startup founded in 2009 is known for its massive growth. To learn the strategy behind it, the SBM ITB invited Aldino Jazmi, Tokopedia’s…
A Business Law and Intellectual Property Law expert, Christian Andersen, said intellectual property rights (IPR) play an essential role in the creative industry. IPR can secure ideas and creativity. According…
SBM ITB invited Brenda, Tokopedia’s Senior Affiliate Partnership, as a guest lecture on Introduction to Business on Tuesday (25/10/22). Brenda is an alumnus of SBM ITB 2019. Brenda shared how…
The goal of international franchising is to achieve worldwide expansion. Speaking at SBM ITB discussion, Nilamsari Sahadewa, the founder and director of business development at Baba Rafi, said franchising could…
Digital platforms are increasingly popular in business marketing. Many applications are suitable for digital marketing, such as e-commerce (Shopee, Lazada, Tokopedia), social media (Tiktok, Facebook, Youtube, Whatsapp, Instagram), and so…
SBM ITB again invited experts to present in guest lectures. In a guest lecture on Thursday, October 27, 2022, the online Financial Planning (Personal Tax Planning) course invited a tax…
SBM ITB invited a senior lecturer at the University of Glasgow, Dr Ramona Blanes, as a guest lecture on Thursday, October 12, 2022. Dr Blanes gave a guest lecture entitled…